After listening to Free Agent Nation, by Dan Pink, reading the comments Ann Handley and Michael Pollock made on Becoming a Solopreneur, and talking to some of my “solo” colleagues, I started to consider the transitions we go through when we leave corporate life. On our own we need to diversify our client base. If… Read More
Today on Marketing Profs: Daily Fix, Mack Collier wrote a brilliant account of how Universal Studios “gets it” in his post The Spontaneous Marketing Campaign. He tells how a representative from Universal Studios called Chris Thilk, who runs the blog Movie Marketing Madness, to talk to him about the new Miami Vice movie. Chris’ blog… Read More
We’ve discussed how and why people resist change. We’ve covered how a leadership team can encumber change. But, can an organization itself, through its embedded rules and processes, frustrate a change effort? Absolutely! Process and rules applied correctly are invaluable. They insure resources are allocated effectively. They create consistency. They allow everyone to know what… Read More
Today in Change Resistors we’ll tackle some common leadership pitfalls. These behaviors cause leaders to underestimate the impact of change or inaccurately set organizational expectations. Skimming the Benefits An organization is a complex system. Change in one area has a habit of cascading through many areas, requiring you to adopt a holistic approach. As we… Read More
Have you ever wondered why large established companies often have problems innovating? Could it be that they think they have too much to lose? Could it be that they’re worried about their reputation? I think Seth Godin hit the nail on the head today. “Most organizations view business development opportunities as a threat… because… Read More
Recently, in contrast to many of Jack Welch’s practices, Fortune came out with its own list of “rules” that it feels offers a better “route to success for corporate America". “If applied correctly, Welch contends, his rules can work forever.” To quote the article: "Sorry, Jack, but we don’t buy it. The practices that… Read More
Every once in a while a story comes along and you check the calendar to see if it’s April 1st. Today was one of those days. The New York Times published For CBS’s Fall Lineup, Check Inside Your Refrigerator. “The network plans to announce today that it will place laser imprints of its trademark eye… Read More
We’ve been concentrating on how “other” people within an organization resist change. What about us? What are we clinging to just because it’s what we planned or expected? When you’re the one driving a change, what do you do when something goes wrong? What do you do when you run into an issue you didn’t… Read More