We’ve all heard stories about college graduates looking for jobs but getting “foiled” by their Internet presence.
We know that employers routinely search online for us when we’re looking for a job.
It’s generally accepted that the kind of information a prospective employer finds online can impact their willingness to offer us a job.
But I wonder if we’ve considered what people don’t find when they look for us?
I got an email this morning requesting that I register for an industry event.
A couple of the speakers looked interesting so I started to poke around.
These were people speaking for a relatively well-known organization whose professions were described as industry pundits and consulting professionals.
In two cases I found a LinkedIn profile, but it was sparse. It didn’t even offer a summary description.
In the third case, it was impossible for me to disambiguate the results. There was a public relations professional, a lawyer, a writer, and several others all with the same name.
When someone searches for you, what do they find?
What don’t they find?