In several discussions
recently I’ve noticed that there is rarely a distinction made between
tactical and strategic change management.

Tactical change management addresses the execution and coordination
of changes to a project’s baseline scope, timeline, or budget. It is procedural, single-minded, and

Strategic change management is intended to increase an organization’s
preparedness for change. It’s personal
– actually it’s interpersonal!

Why do companies
fail to embrace change?

Often times it’s
because the people that need to embrace changes are unwilling or unable to
derive benefit from them.  

The cornerstones of
strategic change management are clarity of purpose and frequent engaging
communication, at all levels, with all stakeholders. 

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