Customer & Market Intelligence
Partner with Delta Think to experience the power of deep customer insights, data analytics, and market intelligence. Through extensive market research, robust voice-of-customer initiatives, and expert analyses of industry and competitive drivers, we unlock new opportunities and discover your untapped potential. Our comprehensive approach spans:
- Competitive Benchmarking
- Ethnographic Research
- Focus Groups
- In-Depth Interviews
- Market Assessment and Sizing
- Market and Customer Surveys
- Stakeholder Advisory Boards and Forums
Business & Product Strategy
Our forward-thinking consulting services are crafted to address your unique opportunities and challenges, helping you achieve desired results. We develop tailored business and product strategies that are backed by comprehensive data, deep market insight, and extensive industry knowledge. These innovative approaches include:
- Business Model and Pricing Frameworks
- Customized Business Assessments
- Open Access Strategy
- Portfolio Strategy
- Product Conceptualization and Market Testing
- Revenue Stream Diversification
- Technology Evaluation and Optimization
Brand & Marketing Optimization
We specialize in effectively navigating complex brand and marketing challenges through Delta Think’s collaborative approach, proven methodologies, and extensive industry expertise. Our dedicated team guides you through change, both internally and externally, delivering innovative, market-driven brand strategies that elevate your visibility, pinpoint clear value to your desired audiences, and drive impactful results in an increasingly competitive landscape. Our range of services include:
- Audience Validation and Development
- Brand Strategy
- Commercial Optimization
- Customer Data Platform Assessment and Management
- Go-To-Market Strategies and Implementation
- Market and Customer Engagement Strategies
- Persona Development
- Value Positioning and Marketing Plans
Organizational Change Management
We guide you through complex transformations in technology, operations, and culture, enabling a fresh approach to successful implementation. Our expert team assesses organizational readiness and crafts customized strategies for smooth transitions while minimizing disruptions. We prepare you to anticipate challenges, engage stakeholders, and embrace change for long-term success. Our capabilities span:
- Change Readiness Assessment
- Communication Planning
- Implementation Roadmap Development
- Infrastructure Alignment and Optimization
- And, more...
