When I started consulting on my own the first
thing I did was name my company.
“manage to
change” was squeezed into the logo because it felt right. It felt like me.
But the big letters were reserved for my “big time”
company name.
It sounded more professional. It sounded real.
After writing, thinking, and interacting with some
amazingly intelligent and creative people over the last two years, it’s become clear
to me that it’s time to let the small words be the big words.
I’ve finally grown into my tag line!
What are your small words?
What are the ideas and principles that guide your
actions and are imprinted in your DNA?
Is it time to give those words a promotion?
Hi Steve!
Thanks – It’s always been me – I just thought I needed to sound more “grown up”!
Ann
Hi, Ann,
Now that I see the logo, the post, and have had the chance to speak face-to-face, Manage to Change is you.
Go with it!
I think the logo and words show 100% professionalism and character. Bravo on an excellent posting!!!
ELMO
Hi Ann
(Had to google on that one, my ‘double Dutch/English again – had never heard of “Burying the lead” – learned something new today ;-))
Our strap phrase: Natural Wooden Flooring we think fits in nicely with our company name:
Wood You Like.
(Said quickly it makes it sound like a question and of course, we have the answer ;-)) So that one ‘covers’ the load.
I’ve been thinking about your post, and – for the moment – won’t change a single thing! If it ain’t broke, don’t fix it 😉
Karin H.
Karin – your comment just made me think that often the point (the simplicity of the message) is buried in the sub text – KISS! “Burying the lead” – as I’ve heard it called!
Hi Ann
Great post, made me think. (About various ‘tag’ or ‘strap’ lines we/I use.
Will come back to you on this 😉
Karin H. (Keep It Simple Sweetheart, specially in business)