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Yesterday Liz
Strauss
and I went to the FOOA (Future of
Online Advertising) Conference
in the afternoon and the PaidContent.org New York Mixer in the
evening.

It was quite a busy day.

We saw Chas Edwards
of Federated media at FOOA and we met several people at the mixer.

PaidContent.org
and Successful-Blog
both covered
some of the FOOA sessions
.

I’m embarrassed to admit that up until last night
I was confusing Ask.com with Answers.com and About.com. We met two people from Answers and I think I’ve
got it straight now.

Gina from Answers.com told me about AnswerTips. “An AnswerTips-enabled page allows your
visitors to access definitions and fast facts on millions of obscure words,
personalities or slang.”

I thought we’d give it a try!

Double click on any word on any Manage To Change page and a small window
will open up giving you a definition (and its source).

There is no visual indication (other than the
icon on my sidebar) that AnswerTips is working – just pick a word and see what
happens.

Let me know what you think.